News
A Morning with Sage
Meet Sage, the face behind our launch campaign for First Thing.
A Morning with Sage
Meet Sage, the face behind our launch campaign for First Thing.
Choosing our Materials
Read more on the materials we chose to create the most comfortable pair of undies.
Choosing our Materials
Read more on the materials we chose to create the most comfortable pair of undies.
Behind the Collection
A note from our founder.
Behind the Collection
A note from our founder.
Our Campaign Shoot
Take a look at some of our favourite images and the inspiration behind our campaign shoot.
Our Campaign Shoot
Take a look at some of our favourite images and the inspiration behind our campaign shoot.