Meet the Strapless Bra. The one that actually stays up and is comfortable to wear all day. Made with a lightweight and buttery soft fabric that sits smooth under clothing. Double‑layered cups without padding give a natural shape with no extra bulk. A gentle underwire offers support without digging. This bra has a cult following for a reason.
Model Measurements: Maddie wears a 10C and Shamaya wears a 10D
Size & Fit
FIT TIP: This unpadded style suits fuller breast shapes best. If you’re shallower on top, slight wrinkling at the neckline may occur. The band runs large, so we recommend selecting your sister size, which is going down a band size and up a cup size (e.g. 12C → 10D). Not sure what a sister size is? Use our Fit Guide for help.
Returns & Exchanges
Returns and exchanges are accepted for bras within 30 days of purchase. See our full Return Policy.
Fabric
84% recycled polyamide, 16% elastane
Care Instructions
Cold gentle machine wash. Use lingerie bag where possible. Do not tumble dry.
First bra I purchased since giving birth and breastfeeding for the past 18 months. It fits like a dream. It sits like a dream. It feels like a dream. For someone who is a 16E, I was sceptical such a simple and non invasive design would be much support, but I was gladly proven wrong. Supportive without feeling like I’m wearing a strapless bra! LOVE IT!
I’m a 16d normally all other bras I have had to put extenders on back , ok the top of strapless bra is a little loose but I have ordered another one (strapless) thrown out all my others I will buy a normal bra . Love it
This is definitely the best strapless bra I have ever tried. I’m a 14DD/14E so i went for the DD and it fits so nicely and the cups are made of such stretchy buttery material so it’s not too small at all. The shape it gives really surprised me. Not going to give the same lift as bras with straps but never feels like it will fall down and doesn’t need to cut in along the band to be tight enough to hold. Very very happy
Like many, I didn’t think I could wear a strapless bra. Thank you so much for a very comfortable well made bra that lives up to its description. One wish would be different colours for size 8DD. Very happy with my purchase. Highly Recommend 😊. I’m 64 years young and gravity is doing its work and this bra stays put when I play with all my dogs.
I have categorically hated strapless bras for as long as I can remember, I haven’t liked the way they make my boobs look (always flat and have an ‘monoboob’) and they are constantly digging in! This bra is a game changer, natural and comfy… not sure I could ask for much more! Will be buying more.
Absolutely love my strapless bra. I have actually ordered four in different colours. They are amazing the best bras ever and they stay up.
I have others in the range and would never buy from anyway else. And they are true to size. Would highly recommend.
Such a great strapless for the bustier girls!! I’m a 12DD sometimes E and I sometimes wear this bra under a tshirt it’s that good. Because the cups aren’t padded there’s none of that gap at the top and the higher underwires keep the gyals separated cause I am usually always pushing them away from each other lol
I’ll be honest and say I purchased with some trepidation due to the mixed reviews. But….. this bra is amazing. I’m 63yo with a bra size 14C. I sized down to a 12C. It fits perfectly AND I wore it all day. Never had to hitch it up once!! And it’s super comfortable. Not like any other strapless bra I’ve ever tried. I had never been completely satisfied with a strapless bra until now.
